Okay so if you’ve been anywhere near Filipino Twitter or TikTok the past few days, you already know. Jollibee and BINI teamed up again and this time they went all in with actual collectibles you can hunt for every time you order. It’s called the JolliBINI Bundles and honestly, it’s giving very “I need to visit every Jollibee branch near me until I complete the set” energy.
Here’s the tea.
What’s Actually in the Bundles
From July 15 to August 31, Jollibee stores nationwide (dine-in and takeout) are running two bundle options, both packing your usual favorites plus a random BINI collectible set.
JolliBINI Bundle A starts at ₱269. You get your choice of an Original or Special Cheesy Yumburger, a one-piece Chickenjoy with rice, a regular drink, and one random JolliBINI Collectible Set (a Bag Charm and a Photocard).
JolliBINI Bundle B starts at ₱399. This one bumps you up to an Original or Special Double Cheesy Yumburger, one-piece Chickenjoy with rice, a large drink, and TWO random collectible sets. Basically double the chances of getting the member you’re actually rooting for.
And yes, there’s a rare Special Group Photocard hidden in the mix too, so the collecting game just got a lot more interesting.

Why This Feels Like More Than Just a Promo
I feel like brands in the Philippines have really figured out that we don’t just want a meal, we want an experience out of it. Every bundle turns into its own little unboxing moment… you order your usual Chickenjoy, and then there’s this whole “which member did I get” suspense before you even open your bag. It’s the same feeling as getting a mystery box, except it comes with rice and gravy.
Jollibee’s VP for marketing, Dorothy Ching, basically confirmed that was the whole point, saying the collab is meant to turn every visit into a chance to discover something new, cheer for your bias, and create moments worth sharing with fellow BLOOMs.
Not gonna lie, I can already picture the wave of unboxing videos, photocard trades, and bag charm styling content that’s about to flood everyone’s feed for the next month and a half. That’s just how it goes with these collabs… people don’t just buy the meal, they build a whole ritual around getting the merch.



Where to Get Yours
The JolliBINI Bundles are live in Jollibee stores nationwide right now, for both dine-in and takeout. You can also order online at order.jollibee.com if you’d rather skip the queue, or check jollibee.com.ph for updates on the promo.
If you’re the type who needs to complete every set (I see you), this run gives you until August 31 to collect all eight members plus chase that rare Special Group Photocard. Might be worth grabbing a few bundles with friends so you can trade duplicates and actually get the ones you want.
Padayon, The Girl with the Muji Hat


